QUANTOS offers a full range of services in Customer Relationship Management (CRM). CRM is a widely implemented strategy for customer retention and increase of market share and profitability. It is based on gathering a consolidated view of customer information and using it to offer personalized services and offerings. We help organizations increase the customer’s life cycle.
We focus on the analytical side of CRM and provide services for the collection and analysis of customer data. Descriptive statistics and predictive modelling can reveal behavioral and other patterns related to the propensity to accept cross- and up-selling offerings, to leave to the competition, etc. This allows scoring the customers and segmenting them. Traditional statistical and machine learning methods are used.